Einstein GPT builds on the existing Einstein technology: the AI capabilities embedded in the Salesforce products. It brings generative AI directly into your daily work.

AI per department

  • Einstein GPT for Service: quick suggestions for automated answers, so service agents respond to customer queries faster and more accurately.
  • Einstein GPT for Sales: summaries of potential customers and suggestions for email copy, which simplifies the sales process.
  • Einstein GPT for Marketing: automatically personalised landing pages and marketing material to support strategy and campaigns.

AI as a complement, not a replacement

AI is positioned as a productivity boost, not as a replacement for people. The technology automates repetitive tasks and provides faster access to relevant information, but human involvement remains essential to align results with your goals and to safeguard reliability.

For every sector

The capabilities are relevant to a wide range of sectors, from recruitment and professional services to SaaS, manufacturing, energy and media.

Start with good data

AI is only as good as the data beneath it. A clean, well-configured Salesforce environment is the foundation for reliable AI. Get in touch to discuss the possibilities.